At a prestigious awards ceremony last night (Thursday 11th June) at London Hilton Park Lane, Young’s Seafood Limited picked up the Gold Award for Best New Fish-based Product for its Gastro Cod, Spinach and Cheese Gratin – a creamy combination or flaky white fish, with bubbling cheddar and green spinach. The British Frozen Food Federation (BFFF) is the UK’s frozen food trade association with over 300 members, working to promote and protect the industry. Judged by consumers, the Annual Retail Awards are a major industry event.Earlier in the year the winning dish featured in the first of Young’s new series of TV adverts, which introduced consumers to brand ambassador Malcolm the Cat. Voiced by Rupert Everett, Malcolm is a discerning foodie cat who yearns for the delicious Young’s fish served up by his family.Yvonne Adam, Marketing Director of Young’s Seafood Limited said: “We couldn’t be more pleased to have won this award. The Gastro range is designed to inspire people to cook and eat restaurant quality dishes in the home and we’re delighted that our consumers have recognised us with this amazing award. I’d like to thank everyone in the team for their hard work in developing and producing this delicious dish.”
Wayne Hudon, Managing Director of Young’s Frozen Business said: “I’m delighted Young’s Gastro has won this award. At Young’s Seafood, we’re committed to creating easy to cook, healthy and delicious fish dishes for our consumers and it’s a real honour to receive an award voted for by them. I’d like to congratulate everyone in the team on this great achievement.”
Now worth over ￡27 million, Young’s Gastro is one of the UK’s fastest growing frozen food brands. Created by Young’s in house Development Chef Serge Nollent, the restaurant quality cook from frozen dishes explore new and contemporary flavour combinations with delicious sustainably sourced fish and seafood.