Welcome to Young's Press Office

You'll find all the latest news and updates from Young's Seafood, including new product release,
corporate announcements and industry insights.

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For new, media, trade and corporate enquiries please contact
Aberfield on youngs@aberfield.com or 0113 880 0444

Young’s is back with a splash with its latest campaign

Young’s Seafood has announced that its major advertising campaign, Masters of Fish, will return to screens in January, following successful campaigns in 2020 and 2021. Masters of Fish showcases the UK’s largest seafood specialist’s 200 years of expertise to inspire people to cook and enjoy fish more often. The advertising campaign, which launches on 3rd…

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Young’s Seafood celebrates strong growth for Gastro brand

Young’s Seafood, the UK’s leading fish and seafood company is celebrating success for its Gastro brand, after reporting an overall worth of £76.3m1 in the last 12 months. In the last two years Gastro has grown by 18.3%, outperforming the total frozen fish market which grew by 15.5% over the same period, and it has…

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Young’s Seafood launches Red Thai Infused Salmon

Young’s Seafood has introduced an all-new product to its chilled range with the launch of its fresh and zingy ‘Red Thai Infused Salmon’. Launched in Asda the salmon comes in a tasty Thai marinade infused with flavours of garlic, paprika, chilli, coconut milk, lemongrass, coriander and parsley. The 220g pack contains two boneless fillets which…

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Young’s Seafood adds Scampi to its best-selling Chip Shop range

Young’s Seafood has expanded its best-selling Chip Shop range by introducing Young’s Chip Shop Scampi, offering yet another way to enjoy this great family favourite. This British-made product includes the signature Chip Shop crisp bubbly batter and gives shoppers another opportunity to get that chippy tea experience from the comfort of their own home. The…

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Young’s Seafood makes a splash celebrating 75 years since inventing Scampi

Young’s Seafood is celebrating the 75th anniversary of its invention of Scampi with a major campaign to promote the product, its history and how Young’s Scampi became Britain’s favourite. The campaign, which includes TV and online advertising, retailer promotions, social media and influencer work and PR, will see Young’s epic, movie-like ‘Masters of Fish’ creative…

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Young’s Seafood launches new Fish Fillet Strips to mix up mealtimes

Young’s Seafood is helping consumers mix up mealtimes with the launch of their convenient, fun, and flavoursome Fish Fillet Strips. Available in three delicious flavours, Southern Fried, Crispy Battered and Salt and Vinegar, the 450g Basa product is ideal for livening up lunch times as its flexible format means it can be enjoyed on its…

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