Welcome to Young's Press Office

You'll find all the latest news and updates from Young's Seafood, including new product release,
corporate announcements and industry insights.

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For new, media, trade and corporate enquiries please contact
Aberfield on youngs@aberfield.com or 0113 880 0444

Young’s launch all new ‘Lighter’ Chip Shop range

This week we’re expanding our best-selling Chip Shop range with Chip Shop Lighter, bringing shoppers the great taste of the Nation’s favourite battered fish, now with 45% less saturated fat. Health-conscious The all new lighter recipe battered cod and haddock fillets will appeal to a more health-conscious shopper and bring incremental growth to the category…

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Young’s Seafood overhauls core pack design to bring in younger, socially aware audience

Today, we launch our all new, fresh, packaging design across our £62 million core range of products. This redesign represents further investment into the Young’s brand for 2020, following the successful launch of our multi-million pound ‘Masters of Fish’ advertising campaign. The new design will be rolled out across our iconic ranges, including; Scampi, Simply…

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UK Seafood Summit: The perfect time to inspire consumers to love fish

Today, Yvonne Adam, Marketing Director for Young’s, took a few minutes to speak to the Seafood Industry and share how now is the perfect time to inspire consumers to love fish. Speaking at the UK Seafood Summit, Yvonne looked at the key trends driving UK consumers and importantly, why they are perfect for seafood. Economy…

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Young’s Seafood Announces Appointment of New Chief Financial Officer

Young’s Seafood Limited has today announced the appointment of Tim Busby as Chief Financial Officer following a comprehensive and competitive search process. Tim joins the UK’s Number 1 Fish and Seafood business to further strengthen the executive leadership as it focuses on the delivery of the business’s strategic objectives. With extensive UK and international experience,…

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Young’s Attend Seafood Expo North America

We were very pleased to have attended this year’s Seafood Expo North America in Boston. As a great British brand – the number one fish and seafood business in the UK – our presence reflected the international interest in Young’s Seafood and our strong British heritage. With much-loved ranges including Gastro and Chip Shop, Young’s truly has the…

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Young’s Seafood confirms appointment of ongoing Chief Executive, set to continue driving the strategic plan

Young’s Seafood Limited, and its parent company Young’s Seafood International Holdings, are today confirming important leadership and governance changes. Bill Showalter is confirmed as Young’s Seafood Limited’s ongoing Chief Executive, following a comprehensive and competitive international search process. Bill Showalter took on the role of Interim Chief Executive of Young’s Seafood Limited, in addition to…

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Young’s Seafood Announces Results of Innovative Research on Sustainable Fishing

Young’s Seafood Limited, the UK’s number one chilled and frozen fish business, is today announcing the results of innovative research into sustainable fishing technology. Backed by Young’s Seafood, Project TrawlLight was a scoping study compiled by the Government’s Centre for Environment, Fisheries and Aquaculture Science using technology created by SafetyNet Technologies. The research found that…

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Young’s Gastro Inspiring Category Growth Through New Ways To Enjoy Fish

Young’s Gastro, one of Young’s Seafood’s power brands, is now the UK’s 6th fastest growing FMCG brand. Worth over £57m, Gastro has grown 31% in the last year. Gastro is the number one brand in premium fish, now twice the size of its nearest competitor, with its proposition of delivering restaurant quality fish clearly resonating…

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Macrae Edinburgh, Part of Young’s Seafood Ltd, Continue to Sponsor Volleyball Team

Young’s Seafood Limited have announced that they will continue to sponsor trophy-winning volleyball team, the Livingston Lizards, for the Scottish Volleyball League’s upcoming season, and Britain’s biggest volleyball event, the Scottish Open Volleyball Tournament (SOVT). Livingston Lizards began to play as a team in February 2014 and now have 30 players spread across mixed, men’s…

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